Align Teams, Optimize Experiences, Accelerate Revenue
Overlaise helps enterprise and growth-stage companies scale smarter by aligning sales, partners and customer success. From Seller empowerment to customer outcomes, we optimize the experiences that matter so every interaction drives growth.
At Overlais Solutions, we are the experts in transforming sales organizations to drive exponential revenue growth. With decades of combined experience and over $2 billion in sales across mid-market and global enterprise companies, we specialize in aligning and optimizing sales teams for peak performance. We have led dozens of successful sales team integrations, driving double- and triple-digit growth by unifying teams under a single vision and equipping them with the strategies, tools, and confidence needed to deliver exceptional customer outcomes. Leveraging the latest in AI, we can help your teams drive results. Whether it’s accelerating pipeline velocity, enhancing collaboration, or maximizing your go-to-market strategy, Overlais Solutions ensures your teams are empowered to win. We are your Overlaise.
Who is Overlaise
Empower
Growth
Overlaise was founded on a simple belief: when revenue teams and customers are aligned, extraordinary growth follows. Our name reflects that mission — we “overlay” the insights and processes that connect people and technology, inspired by the Celtic Lais — ancient poems of adventure and connection.
With 25+ years in enterprise sales leadership and $3B+ in revenue impact, we help companies transform fragmented motions into connect experiences. From M&A sales integration to customer-first frameworks like Moments That Matter, Adaptive Conversations, Customer Convictions, EARS, AdaptiveDeal Flow, Partner Pathways. With these Frameworks we embed alignment across sellers, partners, customers, and technology. The result isn’t just smoother operations — it’s customer trust, faster adoption, and measurable growth at every interaction.
Common Revenue Roadblocks We Remove
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Too much admin work takes sellers away from customers.
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Managers struggle to coach frameworks like MEDDICC, Challenger, or Crucial Conversations in live deals.
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Specialists, partners, and core reps clash instead of selling as one team.
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Handoffs between sales, partners, and CX create buyer friction.
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Revenue stacks are bloated with underused tools and unnecessary costs.
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Product pushes "big picture" strategy while reps default to what is easiest to close.
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AI is accelerating fast, creating confusion for both buyers and sellers
Sound familiar? These aren't inconveniences - They're revenue blockers. Overlaise was built to elimnate them so your teams can focus on what matters; serving customers, winning deals and growing revenue.
Meet the Team
Managing Partner
Christine Gilroy
Christine Gilroy is a transformative sales and customer success executive with over 25 years of experience driving significant revenue growth in global technology companies. With executive leadership roles at Equinix, NetApp, Splunk (Cisco), and Oracle, she has built high-performing teams and achieved exceptional growth—transforming declining segments into billion-dollar successes. Christine specializes in SaaS, cloud infrastructure, and AI-driven solutions, consistently increasing customer value through strategic partnerships and operational excellence. Known for her innovative approach and intrapreneurial mindset, she excels at integrating teams, optimizing processes, and empowering organizations to scale rapidly, sustainably and cost effectively.
Senior Partner
Bill Bradley
Bill Bradley is a seasoned technology executive with a distinguished career spanning leadership roles at Fortune 500 companies and major tech vendors including NetApp, Splunk, Forcepoint and Symantec. Currently based in Fort Lauderdale, he has a passion for helping people succeed. With a strong background in IT and business development, Bill has been instrumental in driving strategic initiatives and fostering growth within the industry. focusing on Cloud, DevOps and Security.
Advisor
Kelly Freeman
Kelly Freeman is a senior sales leader with a proven track record of building high-performing teams and delivering sustained revenue growth across the global SaaS, cybersecurity, cloud, finops and observability markets. Known for his hands-on leadership and strategic execution, Kelly leverages the MEDDPIC framework to drive operational excellence, improve forecasting accuracy, and close complex enterprise deals. He has held key leadership roles at companies like New Relic, RiskIQ, and Spot.io, where he successfully developed new go-to-market strategies, expanded into untapped markets, and consistently surpassed aggressive growth targets. Kelly leads with a results-first mindset, combining data-driven decision-making with a practical, no-nonsense approach to global sales leadership.
Advisor
Mike Shirley
Mike Shirley is a seasoned technology strategist with a strong background in DevOps and cybersecurity. He has collaborated extensively with DevOps and security teams to guide technology decisions that address complex IT workloads, ensuring solutions are both scalable and secure. Mike's expertise lies in aligning technological choices with organizational goals, optimizing performance, and enhancing security postures. His approach emphasizes practical, efficient solutions tailored to the unique challenges of modern IT environments. With a commitment to innovation and operational excellence, Mike continues to drive impactful results in the technology sector.
Let's Make Buying Easy
Your customers are ready for a more connected buying experience and your teams are ready to deliver it. All they need is the right alignment, the right stack, and the right strategy to accelerate success.
Overlaise brings the expertise, structure, and enablement to make it happen — without adding complexity.
Make buying easy.
Win customer trust.
Accelerate success.
Email us at Info@overlaise.com | Call us at (786) 885-2535 | Find us on LinkedIn